Mercedes-Benz Driving Academy
reporting videos

This is the second in a series of videos about the Mercedes-Benz Academy. In it, we decided to pay attention to the course itself, to show how versatile the training is, what skills and practical techniques the students will receive.
The target audience of the Academy is adults and wealthy people who want to understand what they will pay money for. Therefore, the emphasis was placed on colorful course descriptions broken into blocks.
Idea
Filming cars is a separate type of visual art (like food photography, or graphics), so we have a special team for such orders, tailored specifically for this. A large number of aerial shots allows you to reveal the scale of the visual and emotional component of the course, and detailed shots of classes and techniques allow you to touch what is happening at the Academy and become part of it for two minutes.
And there is already one step to the application ????
Implementation
of filming at the Driving Academy to convey the atmosphere and show how the training goes
2,400 $
total cost of production
8
incredibly spectacular cars were provided by Mercedes-Benz for the event
1 day

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