PALTO outerwear promo video
commercials

The PALTO brand positions itself as a manufacturer of outerwear for free and confident women, and we decided to tell short stories about them in a commercial. And not specific events or situations, but the spirit, the mood that should be associated with the brand, the mood of strength, beauty and uniqueness of every woman.
Idea
The project involved 5 models, each of which symbolizes a certain character and style.
He appears for a reason, the creation of each image required the efforts of a whole team of specialists, a make-up artist, a decorator, and a director of photography. Special mention deserves the music that was written and voiced specifically for this video. And yes, we shot everything in one day again, that's what high-quality pre-production means ????
Implementation
production cost
2 weeks
It took 2 weeks to edit the video and agree on all the edits
1
satisfied customer who uses this video for advertising in social networks
2,500 $

Photographed in Jeneva.pro in 2021
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